[At-Large] New gTLDs
Vittorio Bertola
vb at bertola.eu
Fri Jul 6 10:22:24 EDT 2007
John L ha scritto:
>> It is my opinion that we need to dedicate some more thought on this matter
>> BEFORE, rather than AFTER introducing new TLDs.
>
> I'm with you. Of the new gTLDs, the only ones that have succeeded so far
> are .BIZ and .INFO, because they're clones of .COM. Maybe you could call
> .NAME a success with about 200,000 names. I think .MOBI is likely to
> succeed because it's going to be put in front of a whole lot of mobile
> phone users. Other than that, they're all gathering dust. On the other
It depends on how you measure success. .CAT only has 20'000 names, yet
it is a success. No doubt - just ask anyone in Barcelona. I think that
we should stop measuring the success of TLDs in terms of sheer number of
registrations, as there's much more attached to that. If you like, I'd
propose - in qualitative terms - the product of the number of
registrations by how much registrants feel attached to or identify with
the domain: that'd already be better. Given that you can have at least
several thousands of TLDs, if you only have a few thousands of
registrants but that TLD really makes a difference to them in emotional
or symbolic terms, why not?
In any case, I have started to write down what I would like to see as
principles and values to guide the introduction of new TLDs. If we all
do the same, we might come up with a common statement. I already
solicited a statement from the Committee several times, because the
issue will certainly come up in Board discussion in the next weeks; so I
would suggest that someone takes the lead on this, and we start up yet
another consultation and working group.
--
vb. Vittorio Bertola - vb [a] bertola.eu <--------
--------> finally with a new website at http://bertola.eu/ <--------
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